The Televangelist animation was first developed for Next Wave International's Strategic Leadership Consultation, an annual meeting of European church network leaders. It has since been screened at Communication and Media MasterClass events across Europe and Australia -- and it always gets a laugh. It's obviously 'tongue-in-cheek' and a bit of fun, but it also demonstrates the way many people in society see Christians on TV. Through projects like EDGES, we are working to change that perception.
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Among the many lessons the church might learn from the response to Mel Gibson's 'The Passion of the Christ', is the fact that Christians need to be utilizing different forms of communication if we're to make an impact on post-modern popular culture.
Modern media offer us some exciting possibilities: they help us to build the narrative of Christian faith into people's consciousness and worldview. If we're going to speak where people listen and engage their interest in the Christian message, we need to start by debunking certain myths associated with media.
For more on this subject, read Mal Fletcher's insightful article Debunking The Great Media Myths, A Lesson For The Church From “The Passion Of The Christ” Part 4.
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Just wanted to thank you for your fantastic talks at Faith Camp. I've been going for years and have heard many speakers. I found you very refreshing from the "norm", whilst highly entertaining. Your TV programmes helped my wife in her early development as a Christian. Tim, UK
Mal, it was really great attending your MasterClass at The Living Room, in Martinsburg, WV. What an amazing lesson in leadership through all the media available to us! God bless you! Susan, United States
I heard Mal speak at the Emerge Conference in Brisbane. Thanks for reminding us that Gen-Xers can create, build and mould the world NOW by being proactive rather than reactive. Kabamba, Australia